By the numbers
300C-level trade partners
< 2 wksto plan, build, test and deploy
1 weekon site in Langkawi
The brief
The problem
For a global gathering of trade partners, Malaysia Airlines wanted "First Class Hospitality" from the very first interaction, replacing a manual RSVP process.
What we did
- Built a web-based guest app reached by QR code
- Collected in-flight preferences, dietary needs and assistance requests
- Gave guests maps, rooms, agenda and quick-assist buttons in one place
- Stayed on site for a full week before and during the event
What we built
Guest viewRich, simple, everything one tap away
Committee viewCollects and reports guest data in real time
PreferencesMeals, dietary needs and assistance