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Tech · Live leaderboard

A racing-simulator roadshow turned into a live competition

Client Adidas MalaysiaType Live leaderboard

By the numbers

Liverankings on screen
Repeatplays driven by the leaderboard

The brief

The problem

A roadshow racing simulator needed to turn single plays into a competition that drew crowds and repeat visits.

What we did

  • Built a microsite to capture lap times and scores
  • Developed the live leaderboard display
  • Integrated with the simulator and supported on site

What we built

Score captureLap time and score per player
LeaderboardLive rankings for the crowd
AdminScore management and data for organisers